The contrast between sharp edges and a clear, shining mirror surface.
The distinctive, delicate touch of a craftsman’s handiwork.
Eternity you can love forever.
MINASE, Japanese watches that will be treasured for more than 100 years.

SEVEN WINDOWS

SEVEN WINDOWS
MINASE

DIVIDO

DIVIDO
MINASE

HORIZON

HORIZON
MINASE

FIVE WINDOWS

FIVE WINDOWS
MINASE

FIVE WINDOWS 18K

FIVE WINDOWS 18K
MINASE

Mid size

Mid size
MINASE

URUSHI – MAKIE

URUSHI – MAKIE
MINASE

URUSHI – GINMAKI

URUSHI – GINMAKI
MINASE

Craftsmanship


MINASE watches are made by true monozukuri, the Japanese art of craftsmanship.
At our atelier in Minase, Akita Prefecture, where even the landscape is similar to Joux Valley, the mecca of the Swiss watch industry, our craftsmen handcraft watches by themselves.
We take a look at the various skills used, the MORE structure, sallaz polishing, the case-in-case design, and more.
MINASE

MORE Structure


To make watches that will be treasured for more than 100 years, MINASE developed a patented structure called “MORE (Minase Original Rebuilding Equation).” Inspired by traditional Japanese wooden puzzles, all the external parts, including the case and bracelet, can be assembled and disassembled repeatedly like a wooden puzzle.
MINASE

SALLAZ Polishing


A polishing technique for preparing the substrate, which has almost been lost even in Switzerland. The work relies on skilled craftsmen’s sensitive fingertips to produce a distortion-free mirror surface. Various parts of MINASE watches, including the case, dials, and bracelet, feature sallaz polishing.
MINASE

Case in Case


The case-in-case design is one of the key characteristics of the MINASE HiZ series. The dial contained in the case acts as a second case to cover the movement, which is held by another index from the top. This original structure is unique to MINASE.

TOPICS


2021年1月25日
FRATELLO

MINASE was introduced in “FRATELLO”.

2020年12月25日
FRATELLO

MINASE was introduced in “FRATELLO”.

2020年11月25日
europa star

MINASE was introduced in “europa star”.

2020年10月25日
MONOCHROME

MINASE was introduced in “MONOCHROME”.

2020年9月25日
PROFESSIONAL WATCHES

MINASE was introduced in “PROFESSIONAL WATCHES”.

2020年3月1日
FRATELLO

MINASE was introduced in FRATELLO.